KANSAS CITY, MO. – In this episode of the podcast, MEAT+POULTRY talks to Jim Murray, the national channel marketing and innovation manager for the National Pork Board. In his role, Murray works with retailers, foodservice chains, distribution and packer/value added processors.
Murray discusses the trends he has seen with pork throughout 2020 and how people are starting to crave variety in their cuts and recipes.
He also talks about the importance of October’s National Pork Month to the Pork Board and how they are working to extend their message more.
Later, Murray discusses what foodservice and retail trends looked like during this summer and what it could like for restaurants and delivery in the future.