LOUISVILLE, Ky. – Kentucky Legend has launched Applewood Smoked Bacon in response to continued consumer demand for bacon products.

“Kentucky Legend is synonymous with premium hams so it made sense to extend that premium positioning into bacon,” said Janet Sweeney, marketing director for Kentucky Legend. “Our Kentucky Legend bacon delivers on the promise of high quality and great taste consumers have come to expect from the brand. The bacon is center cut so it is leaner than regular bacon and doesn’t shrink as much when cooking. It is naturally smoked with real apple wood.”

Kentucky Legend bacon is packed in a 20-oz. stack pack with a suggested retail price of $6.99.

Kentucky Legend bacon is distributed by Specialty Foods Group Inc. (S.F.G.), a U.S. producer and marketer of branded and private-label meat products for retail and foodservice customers.