ST JOSEPH, MO. — Daily’s Premium Meats is launching a new Steak Cut Bacon product just in time for National Pork Month, the company announced on Oct. 3.

The new product is a strategic innovation that addresses the growing demand for thick cut bacon. Daily’s said the Steak Cut Bacon delivers the same high quality customers have come to expect, now available in a “thicker-than-thick cut.”

“We’ve seen tremendous long-term growth in the thick cut bacon category that is currently outpacing standard cuts,” said Josh Carlson, senior director of innovation and insights at Daily’s Premium Meats. “Our team has monitored this trend and is excited to bring this new line of Daily’s Steak Cut Bacon to market so that consumers in search of a hearty, satisfying slice of premium bacon can take their meals up a notch.”

With an applewood smoked flavor, the Steak Cut Bacon uses fresh, never frozen pork bellies as part of Daily’s commitment to using the highest quality ingredients.

The product will be available in a 16-oz pack at select retail locations this fall. Daily’s plans to later expand to additional stores around the country.