BELLEVUE, Wash. – If people need to satisfy their love of tacos and technology, Taco Bell, a Yum! Brands subsidiary, and T-Mobile might have created the perfect place. Between July 23 and 25, T-MoBell stores will open up in Los Angeles, New York and Chicago.
The stores will offer tacos, “T-MoBell” merchandise and slushies. Free tacos will be available at the stores between 2:00 and 5:00 p.m. on those three days.
“When we launched free tacos every week on T-Mobile Tuesdays, TacoBell.com had its highest online order day ever and T-Mobile Tuesdays was number one in the App Store. Since then, Un-carrier customers have snagged more than 14 million free tacos from the app,” said John Legere, CEO of T-Mobile. “People love tacos. And they love their phones. T-MoBell is the ultimate fusion of those two loves, and we can’t wait to show everyone what we’ve cooked up.”
If customers are not in the three cities, they can follow T-Mobile on Twitter for a chance to win a $500 Taco Bell gift card and various other prize packs.
The two companies started advertising together during the 2019 Super Bowl, which pushed T-Mobile Tuesdays to a larger audience.