KANSAS CITY, Mo. – This month, MEATPOULTRY.com is unveiling an upgraded website designed to deliver customized content and streamline the user experience for online readers. The new site features enhanced capabilities to ensure a more immersive and intuitive web experience.

Improved navigation

The new MEATPOULTRY.com provides users with an image-rich layout to supplement headline links to content that is updated throughout the day. Topics are divided into multiple categories allowing users to either scan a particular news item or delve deeper into reports on a specific topic in the news.

Website visitors seeking industry news can access the home page where the most current stories are featured. By clicking the “More News” icon on the site, readers can access a chronological list of industry-focused articles.

News about specific subjects are grouped by categories and are accessible by clicking the category in the bar to the left of the topic’s title.

Customized home page

Using their email address and an updated password, MEATPOULTRY.com will provide registered users with a personalized section of the site containing only stories on topics they have chosen. Also, when viewing a story, visitors can find recommended and related articles about the topic being read.

Sharing articles with colleagues is easier, too, with a variety of share icons at the top of each story.

The new MEATPOULTRY.com is designed for optimized reading on multiple devices, including desktops, smartphones and tablets. Likewise, photo galleries on the site allow visitors to seamlessly view images with a click or a swipe.

Newsletter redesign

Thanks to newly redesigned e-newsletters published by MEATPOULTRY.com, staying informed on the day’s industry news and analysis is also a more reader-friendly experience. Daily e-newsletters deliver timely headlines and insights processors need to know while serving as a portal to the new MEATPOULTRY.com website. Coverage ranges from R+D and operations to special reports that can be delivered to inboxes daily, weekly or monthly.

The publishing team at MEATPOULTRY.com is confident that readers’ online experience will be greatly enhanced with this investment in its online offerings. As always, reader feedback is welcome. Contact us at [email protected].