“This is exciting news for our company and cause for celebration,” said Michael Rainwater, general manager of Murphy-Brown of Missouri. “We are solidifying our position as a provider in Smithfield Foods' integrated supply chain, thereby providing increased career opportunities while continuing to be an economic engine in north Missouri. We are providing excellent jobs and strong futures for those of us who love to live and work in this rural setting.”
The company said adopting the Murphy-Brown label will better communicate the nature of Premium Standard's business and its role in the larger Smithfield Foods organization. Additionally, the change will present a more unified message for how the company is supporting Smithfield Foods' brands, creating value for investors, employees and other stakeholders, according to the company.