CLAREMONT, NH. — North Country Smokehouse (NCS) announced the debut of four new Certified Humane deli meats — Black Forest Ham, Honey Ham, Oven Roasted Turkey and Applewood Smoked Turkey. The new line of lunchmeats upholds the NCS brand identity, which prides itself on flavor, traditional smoking techniques and commitment to responsibly raised meats.

“The lunchmeat category lacks the flavor and texture people crave,” said Mike Kelly, vice president of retail sales at NCS. “We set out to create a line of humanely raised, whole muscle deli meats that deliver a truly artisanal bite.”

Along with the new product rollouts, NCS reimagined its grab-and-go packaging with a focus on convenience and shelf appeal. The packages feature an easy peel and reseal technology as well as a lightweight yet rigid tray for easy handling and stacking with minimal mess.

“The sleek, slim shape helps our retail customers maximize space in a very competitive set,” Kelly said.