LOVELAND, COLO. — Grass Fed Foods recently announced it made some design changes to its packaging to start 2025. 

The beef company noted it would also have a new website for Teton Waters Ranch, one of its beef products offered, explaining the brand’s transparency, quality and sustainability practices. 

“Over the past few months, we have transformed the company culture around our Mission and Values, which has created absolute clarity for our team, our products and our commitments,” said Kevin Pallaoro, chief executive officer of Grass Fed Foods. “With the added clarity and focus on quality, 2025 is shaping up to be one of our most successful years yet.”

Pallaoro was hired as CEO of the company in May 2024.

The company stated its decision to change packaging calls out its “100% Grass-Fed” along with other third-party certifications. 

The meat products also have a QR code on each package to provide detailed product information and quick, family-friendly recipes. 

“When shoppers are making decisions at the store, they need clear, confident options that align with their values,” Pallaoro said. “Our new packaging is designed to make it easy for families to choose better-for-you products and enjoy clean meals they can feel good about.”