BROOKLYN, NY. – Brooklyn Cured redesigned the packaging for the company’s New York Style Hot Dogs and added two new items to its product lineup.

The Brooklyn-based maker of charcuterie sourced from sustainably raised meats prepared using fine dining techniques continues to differentiate its products through bold colors and graphics on packages of All-Beef New York Style Hot Dogs.

“We’re from Brooklyn, so of course we are inspired by Coney Island, but there are great hot-dog traditions in all 50 states,” said Scott Bridi, Brooklyn Cured founder. “We wanted our packaging to resonate with people throughout the country, so our inspiration is total Americana, inspired by state fairs, Ferris wheels, roller coasters, and spending time outdoors with people we care about.”

In addition to the glow-up, Brooklyn Cured launched Wagyu Beef and Grass-Fed Beef hot dogs. The new items align with the company’s core values surrounding sustainably raised meat and creating the best-tasting products possible. Brooklyn Cured Hot Dogs are pork free and made with beef raised without added antibiotics and no added hormones. Additionally, the hot dog line is made only with natural casings.

“I may be biased, but as a New Yorker, I believe that hot dogs should have a real snap and be made of 100% beef,” Bridi said.

Brooklyn Cured Hot Dogs are available in select retailers nationwide with a suggested retail price of $6.99-$7.99. They ship in eight-pack cases with a 90-day shelf life.