PLACENTIA, CALIF. – Supreme Beef Jerky has announced the launch of new product packaging.

The company said it wanted to grab customers’ attention with new retail bags and cartons.

“We have worked so hard to make delicious halal-certified beef jerky,” said Amad Mehboob, founder and chief executive officer of Supreme Beef Jerky. “Why stop there? Presentation is everything. The Supreme Cow marks our footprint in the retail space of meat snacks. Every customer can enjoy delicious jerky that is professionally packaged.”

Supreme Beef offers various products made with 100% certified halal beef which the company said allows Muslims to try beef jerky for the first time.

Flavors available include Original Hickory, Jalapeno Garlic, Sweet and Spicy, Western Teriyaki, and BBQ Scorpion in 2.5-oz bags and retail-ready 10-pack cartons with header cards.