WASHINGTON – The US Meat Export Federation (USMEF) announced the hiring of John Herath as its communications director effective Jan. 3. Herath’s background in journalism includes working for multiple years with Vance Media’s Farm Journal for the past eight years in roles including senior producer of its “AgriTalk” radio program, director of radio operations and most recently as news director. He also worked with the Illinois Department of Agriculture’s Office of Information as bureau chief early in his career.
Dan Halstrom, USMEF president and chief executive officer, said, "We serve many key audiences, both domestically and internationally, and the need for timely and accurate information has never been more critical. John has exactly the skills and experience USMEF needs to effectively deliver information to our members and to other key stakeholders in the agricultural sector.”
Herath said he is excited to work with USMEF’s team and spreading the news about the impact it has on farmers and ranchers.
“I’m honored to be part of a team committed to expanding global demand for US red meat and adding value for US agriculture.”