KANSAS CITY, MO. - The duroc pigs are a key part of pork history in America. Looking around the industry now, many people might think of just white or pink pigs on farms but the red duroc is still holding strong in the United States.

That’s why Clay Zwilling, chief executive officer of the National Swine Registry (NSR), is working to put more duroc on the map again with the launch of a certified pork-branded program.

In this episode of the MEAT+POULTRY podcast, Zwilling describes the start of this certification program. Plus, why the NSR will be making a push with this product soon.

He then provides a little background on the duroc pigs and some of the best qualities farmers and producers look for in this breed.

After that, Zwilling jumps into how the NSR will help educate consumers about the duroc pigs and how accessible the products are for people.  

To finish up the podcast, Zwilling describes his role at the National Swine Registry and how it shaped his agricultural career.

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