PARSIPPANY, NJ. – Franklin Farms, a division of Keystone Natural Holdings, has launched its Planty Good product line. The line includes ready-to-cook plant-based patties and plant-based ground meat and is now available. 

“Now as Franklin Farms launches Planty Good, a line of plant-based, high protein products that look and taste great, consumers are discovering a new reason to eat more plant-based foods,” said Cindy Wong, vice president of sales, Franklin Farms. “We are happy to provide a complete assortment of healthier food options and are excited to have consumers try our brand-new line of entirely plant-based protein products with the delicious taste and texture you would expect from traditional burgers and ground meat. Planty Good is sure to give other plant-based patties in the market a run for their money because they satisfy consumer cravings for great-tasting food.” 

Planty Good is available in the refrigerated or frozen food aisles, in two sizes: an 8-oz package of two patties or a 16-oz package of plant-based ground. All Planty Good patties and ground offer 17-19 grams of protein per serving and are gluten-free and GMO-free.  

The patties are designed to give consumers the same taste and texture of regular beef with less of the saturated fats and cholesterol contained in their meat counterparts. Planty Good products are made with textured vegetable protein to provide the meaty texture that consumers associate with ground meat.