CHICAGO – Bacon lovers: Clear your schedule, set a reminder and tie a string around your finger. McDonald’s Corp. announced plans to add a thick slice of applewood-smoked bacon to anything on its menu for free, for one hour only, on Jan. 29 starting at 4 p.m. local time.

According to the company, “McDonald’s is hosting a first-of-its-kind, nationwide bacon bash called Bacon Hour.” As part of a campaign to promote bacon being added to its classic burgers on Jan. 30, diners will be served a side of two half pieces of bacon with any purchase to be added to any menu item, from sandwiches to desserts.

“When we said there’s no such thing as too much bacon, we weren’t kidding, said Chef Michael Haracz, McDonald’s Manager of Culinary Innovation. “I love bacon. America loves bacon. I really can’t wait to see the crazy and daring combinations our customers put together.”