BARRETOS, Brazil – Iain Anderson Mars was named Global Chief Operating Officer of Minerva S.A., a leading South American meat and poultry processor. Mars will report directly to Minerva CEO Fernando Galletti de Queiroz.
Mars joined the Minerva when the company was still known as Indústria e Comércio de Carnes Minerva. He served as general manager from 2001 to 2004 and returned in 2012 to serve as CEO of Minerva Fine Foods. He also served as Chief Commercial Officer of Minerva S.A. from September 2013 to November 2014, as Chief Operating Officer (COO) of the company’s Beef Brasil division from December 2014 to November 2016 and was Minerva’s Chief Commercial Officer (CCO) from December 2016 to May 2018.
Mars has an extensive professional background in the refrigeration industry and has been working in the sector for more than 30 years. He has a degree in economics from the London School of Economics and has directed major companies in various countries such as Japan, Korea, Taiwan, Australia, Argentina, Egypt, Russia and the United Kingdom.
The appointment of Mars to Global Chief Operating Officer is part of a larger management restructuring, the company explained.
“Over the last few years, Minerva has grown and expanded its production platform, which has made it possible to become the most diversified beef company in South America today,” the company said in a statement. “In 2017, another key step was taken in this strategy of geographical diversification and the Company increased its capacity over 50 percent, entirely outside of Brazil. The growth increased the operational, commercial and financial complexity.
“Given this new reality, in the executive environment, we have implemented a new management model, which will bring greater operational synergies, promote best practices, expedite the process of geographical arbitration and commercial decisions.”
Minerva also restructured the financial department. Eduardo de Toledo is leaving the company, and the following executives will report directly to Galletti de Queiroz:
- Francisco de Assis Ferreira Filho, Controllership and Risk;
- Nathan de Mello Fortunato Freire, Treasurer; and
- Eduardo Pirani Puzziello, Investor Relations.