The Oakland-based company has been producing the plant-based burger since 2011.
OAKLAND, Calif. —  Impossible Foods, maker of the plant-based Impossible Burger, inked its first deal to sell its product in a pro sports stadium. The company signed an agreement with Oakland Alameda Coliseum, the home of the Oakland Athletics, and Spectra Food Service and Hospitality.

The burgers make their debut on Opening Day, Thursday, March 29.

“The quality and variety of food offerings at the ballpark is a key part to the fan experience,” said A’s president Dave Kaval. “We love the story behind the Impossible Burger. It is not only cutting edge and innovative in its approach to food production, but it is also the best plant-based burger currently on the market. We are thrilled to be the first team to offer it to our fans.”

The Oakland Alameda Coliseum will offer the Impossible Burger in two signature stylings including the Impossible “French Onion” Sliders with caramelized balsamic onions, oil-cured tomatoes, brie spread and brioche slider buns

The other option is an Impossible “Breakfast Burger” with oil-cured tomatoes, applewood-smoked bacon, a sunny side egg, ghost pepper cheese, bacon aioli and a brioche bun at Shibe Park Tavern.

“As a leader in sporting venue management, the Spectra team is proud to be the first to serve the popular Impossible Burger to Oakland A’s fans,” said Jay Satenspiel, regional vice president for Spectra Food Services & Hospitality. “Impossible Foods’ manufacturing facility is also in Oakland, and we love to partner with neighbors who are contributing to the city’s thriving economy and share the 'Rooted in Oakland' mantra.”

The Impossible Burger, which was developed in 2011, is the first burger made entirely from plants that looks, smells and tastes like ground beef, according to the company.