|Artie Starrs, president of Pizza Hut, US|
“We have been in the service business for almost 60 years, and our commitment to providing the best, most reliable delivery service and overall experience is as strong now as it ever has been,” said Artie Starrs, president of Pizza Hut, US “It has to be, because the customer expects that from us."
The new technology, which considers variable factors such as weather, construction and traffic to predict the time of delivery, will be available in all 6,300 Pizza Hut restaurants in the United States. The company also has overhauled its online mapping and location services to help customers identify the most convenient locations for faster delivery and carry-out options.
Earlier this year, executives of Louisville, Kentucky-based Yum! Brands revealed plans to invest approximately $130 million over the next two years to resuscitate the Pizza Hut US business. Greg Creed, CEO of Yum! Brands, has said consumers are having problems getting the brand’s pizza, whether through ordering or delivery, which has been a major barrier to growth.