“The decision to discontinue SPAM Snacks came following post launch review of consumer and sales metrics, which didn’t meet our initial expectations,” Hormel said in a statement. “SPAM Snacks will continue to be on shelves through the summer. Hormel Foods remains committed to product innovation and the snacking category, and will continue to look for ways to grow the portfolio to address the changing tastes of consumers.”
SPAM Snacks hit the market in the summer of 2015 with the intention of complementing the fast-growing meat snack category. It was part of an expansion movement from Hormel in the snack market that included Skippy P.B. Bites and Jennie-O Turkey Breast Sticks.