|KFC Sweet Chili Crunch chicken|
VAUGHAN, Ontario – KFC Canada has launched a new sweet and spicy chicken recipe called Sweet Chili Crunch.
KFC Canada released few details about the new recipe except to say the chicken is marinated overnight in "secret spices" that deliver heat, and then hand breaded.
"If there is one thing we love as much as innovation, it is our fans," says David Vivenes, CMO, KFC Canada. "KFC lovers have been asking for a new and exciting recipe in addition to our famous and beloved original recipe, and we are so proud to introduce this sweet, spicy and crunchy limited-time offering to our fans."
In addition to flavor innovations, KFC Canada is highlighting its Cook Certification program, and plans to roll out initiatives that recognize the chain's cooks. As part of the certification program, KFC cooks must learn and execute several steps – from marination to hand-breading – and will be certified based on the mastery of those skills.