Trendy chicken concepts

Share This:
Search for similar articles by keyword: [Chicken], [Food Service]

Technomic forecasts growth for limited-service chicken restaurant chains.
The fastest-growing limited-service concepts specialize in chicken, according to research from Technomic.

CHICAGO – Data from food industry research company Technomic reveals year-over sales for the chicken industry rose 8 percent in 2015 and shows the fastest growing limited-service chains are chicken brands. The company also believes that growth rate will continue through 2016 due to American diners’ better-for-you perception of chicken.

The three prime examples from Technomic are Raising Cane’s Chicken Fingers, PDQ and Nando’s — each possessing innovative approaches, menus and a unique ambiance.

Key points from Technomic’s data include:

• Raising Cane's Chicken Fingers has a simple, approachable menu of fresh food combined with a family-friendly, pop culture-themed setting has propelled Raising Cane's growth, with 2015 year-over-year sales number of units up 26 percent and 18 percent, respectively.

• PDQ operates primarily in the south but is expanding to the north and west, leading to a 2015 year-over-year growth in sales and units of 61 percent and 52 percent, respectively.

• Nando's has been expanding in the US, with year-over-year US sales and unit growths of 33 percent and 40 percent, respectively, specializing in peri peri chicken in a range of spice levels.

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.



The views expressed in the comments section of Meat and Poultry News do not reflect those of Meat and Poultry News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.