Bachoco acquires Trosi de Carnes
Aug. 24, 2011
by Meat&Poultry Staff
CELAYA, GUANAJUATO, Mexico – Industrias Bachoco S.A.B. de C.V. has reached an agreement with Grupo OSIG to acquire the assets of Trosi de Carnes S.A. de C.V. in Monterrey, Nuevo Leon, Mexico, effective immediately. Trosi de Carnes, with annual sales of approximately Ps. 250 million (US$20.4 million), produces and sells processed beef and chicken. Products include hamburgers, chicken nuggets and other value-added products for the retail and commercial segments in Mexico. This facility also exports a portion of its production to Puerto Rico and Central America.
“This acquisition fits into Bachoco’s strategy as it reinforces the company’s leadership in processed chicken products, which is a growing product line in Mexico,” said Rodolfo Ramos, Bachoco’s chief executive officer. “It also allows Bachoco to capture synergies with the company’s current complex in Monterrey, as well as other further processed plants throughout Mexico, reaching national coverage in further-processed chicken products.
“With the acquisition of this new facility, the company seeks to diversify its product line, entering into the further processed products line for beef, with capacity to enter into pork products, as well as leveraging the experience of a recognized company,” he added. “This acquisition will allow Bachoco to better serve current and future customers, while advancing the company’s strategy of becoming a top food company in Mexico.”