Pre Brands names CMO

by MEAT+POULTRY Staff
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Nicole Schumacher, Pre Brands
Nicole Schumacher
 
CHICAGO – Pre Brands, a provider of premium grass-fed beef products, has named Nicole Schumacher to the role of chief marketing officer.

Schumacher has 19 years of experience in food, health and fitness and experiential retail. Before joining Pre Brands, she held positions at Escalade Sports, Pivotal 5, Kraft Foods, Boca Foods and Saks Inc.

“It’s exciting to get back into food and my passion,” Schumacher said in a statement. “This category is in need of a consumer-led overhaul, and I think Pre is perfectly positioned to take the lead on innovative thought leadership with marketing, education and merchandising.”

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