White Castle grabs Grubhub for its delivery service
Jan. 11, 2017
by MEAT+POULTRY Staff
The Crave Mobile will be a key promotional item for the two companies.
CHICAGO and COLUMBUS, Ohio – Grubhub and White Castle announced on Jan. 10 a partnership that will offer delivery from White Castle stores across the US, in markets where both brands are available.
Online ordering and delivery are currently available from Grubhub at more than 75 White Castle locations, including New York City, Chicago, St. Louis, Indianapolis and Detroit.
During January, Grubhub will expand delivery to more than 45 additional White Castle locations.
“We’re honored to partner with the iconic White Castle brand to power delivery from Castles across the country,” said Stan Chia, chief operating officer at Grubhub. “Our orders show that sliders are clearly on the rise, and we’re thrilled to deliver more of what our nearly 10 million diners crave. Hungry White Castle customers can now enjoy their favorite menu items from the comfort of their own homes.”
Items from White Castle that will be available include The Original Slider, Chicken Rings and the Crave Case. The company’s breakfast menu will also be available for delivery on Grubhub.
“We pioneered take-out for those wanting a favorite meal at home, launched grocery products nationwide to satisfy the coast-to-coast Crave, and today we are thrilled to partner with the wonderful team at Grubhub to bring our hot and tasty food to customers everywhere,” said Lisa Ingram, president and CEO at White Castle.
For the promotion of the Grubhub-White Castle partnership, the companies will bring White Castle's food truck, the Crave Mobile, to a single Super Bowl party on Feb. 4. Information on the contest can be found at the link here.