Butterball teams up with big brands for Thanksgiving

by MEAT+POULTRY Staff
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Butterball
The turkey producer will use traditional and digital media to give customers savings.
 
GARNER, N.C. – Butterball has partnered with several other brands to help people with their Thanksgiving shopping. Woodbridge by Robert Mondavi, Marie Callender’s, Sister Schubert’s and McCormick will share Thanksgiving ideas for in-store and online shoppers.

Also, Butterball will launch TurkeyDayTips.com on Nov. 6 to share tips and inspiration that give traditional recipes.

“By partnering with top brands this holiday, families are able to find savings on Thanksgiving staples and spend more time focused on being together at the table,” said Rebecca Welch, brand manager of seasonal products for Butterball. “While the brands are delicious on their own, when experienced together the meal is always better.” 

Butterball said that starting Nov. 5, magazines and local newspapers will offer five $1 Butterball coupons by mail when customers buy a Butterball frozen or fresh whole turkey, as well as savings of $1 off any two Marie Callender’s or Claim Jumper Dessert Pies. Several savings will also be available at select grocery stores.

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