Little Caesars opens first South American restaurant

by MEAT+POULTRY Staff
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The new store in Santiago, Chile, held a grand opening on June 15.
 
DETROIT – Little Caesars Pizza is opening its first-ever South American restaurant in Santiago, Chile. The grand opening for the new restaurant was on June 15. The pizza chain already has restaurants in Latin American countries including in Mexico, Costa Rica, El Salvador, Guatemala, Honduras and Panama. With the South American opening the pizza chain now has stores in six of the seven continents, excluding Antarctica.

“As we’ve grown throughout the world we’ve seen that the factors that have contributed to Little Caesars’ growth in the US – our fresh, never frozen pizza, and unparalleled value and convenience – continue to please a new set of customers internationally,” said Little Caesars Pizza Senior Vice President of International Paula Vissing. “Our HOT-N-READY model is unique among quick service restaurants and we’re excited to be able to introduce it to new markets in South America and around the world.”

Little Caesars and its area franchisee, Premier Caesars Chile SpA, plan to open an additional 30 locations in Chile in the future. The new Santiago restaurant will offer a large HOT-N-READY classic pepperoni or cheese pizza for just 5,000 Chilean pesos.

“Customers crave value, but value goes well beyond just price,” Vissing said. “At Little Caesars Pizza, we see value as the relationship between price, quality, taste, and convenience. Our menu is designed to satisfy those hunting for a great deal and great quality food.”

Headquartered in Detroit, Michigan, Little Caesars is the largest carryout-only pizza chain in the United States, with stores in all 50 states, as well as 22 countries and territories worldwide.

 

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