Smithfield introduces six new frozen products
Feb. 27, 2017
by MEAT+POULTRY Staff
SMITHFIELD, Va. – Smithfield Foods Inc. has introduced six new frozen items for 2017. The expansion of the company’s frozen offerings includes fully cooked breakfast sandwiches and fully cooked breakfast sausages.
"As a nationwide leader in the breakfast category, we at Smithfield are excited to build upon the equity of our bacon and ham products and bring the traditional taste of Smithfield right to the freezer aisle," said Mike Merritt, senior director of brand marketing for Smithfield. "Now, with the launch of our new fully cooked sandwiches and sausage we're excited to offer convenient, on-the-go options for consumers looking to enjoy an easy breakfast any time of day."
The new line of breakfast sandwiches includes Hometown Original Sausage, Maple Sausage, and Chicken varieties all on Smithfield’s new southern-style biscuits. Packages contain four individually wrapped sandwiches and are priced at $4.99.
Smithfield’s new fully cooked breakfast sausages come in maple patties and hometown original links and patties. The sausages are MSG-free and contain no artificial ingredients or preservatives. The products are microwavable and ready to serve in seconds.