Private firm makes Maxi acquisition
Dec. 13, 2016
by Erica Shaffer
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PALO ALTO, Calif. – Private investment firm Altamont Capital Partners recently acquired Maxi Canada, a leading producer of frozen poultry products in St. Lin Laurentides, Quebec. The transaction amount was not disclosed, but Royal Bank of Canada, National Bank of Canada and Bank of America Merrill Lynch provided financing for the acquisition.
Altamont expects Maxi Canada to benefit from oversight and support by Tim Bruer, CEO of Tall Tree Foods which is a portfolio company of Altamont. Bruer will serve as executive chairman and will oversee continued growth and new product development. Maxi Canada’s plant and office will remain in St. Lin Laurentides.
“Maxi has developed a suite of great tasting and desirable products that consumers love and we are thrilled to partner with the team to continue to deliver great products,” Casey Lynch, managing director of Altamont, said in a statement. “We believe our industry experience and dedicated operating partners can provide value-added support to management as they continue to pursue growth opportunities.”
Maxi frozen poultry products are sold throughout the United States under the Yummy and Dino Buddies brands. The Dino Buddies claims better-for-you attributes, features distinct shapes and fun packaging. The product is popular among moms and millennials, according to Altamont.
“The Dino Buddies brand has great growth potential and we look forward to expanding the distribution of existing products as well as exploring new products and adjacencies,” Bruer said.