Domino's opens first store in Sweden
Dec. 8, 2016
by MEAT+POULTRY Staff
The pizza chain now operates in more than international markets.
ANN ARBOR, Mich. – Domino’s Pizza is continuing its international expansion with the opening of its first store in Sweden, in the city of Malmö. The pizza chain is now operating in more than 80 international markets.
"We are thrilled to bring the Domino's brand to Sweden," said Birgir Bieltvedt, CEO of Domino's Iceland – the primary franchisee for Domino’s in Sweden, Iceland and Norway. "We already have 22 stores in Iceland and 12 in Norway, and we look forward to sharing our delicious products, excellent customer service and prompt delivery with the citizens of Malmö."
The new store in Malmö will feature the pizza theater store design which is an open concert that allows customers to watch the pizza as it’s being made. The store also features indoor seating. The new Malmö location will hold its grand opening celebration on Jan. 14, 2017.
"Birgir and the Domino's Iceland management team, together with their UK partner Domino's Pizza Group, bring extensive operational expertise and market leadership, and we're fortunate to have them carry on in Sweden," said Ritch Allison, president of Domino's International. "Domino's is building beautiful pizza theaters across the world, and we're happy to bring that experience to Malmö."
In the third quarter of 2016, Domino's had global retail sales of nearly $2.5 billion, with over $1.2 billion in the US and nearly $1.3 billion internationally.