Creekstone Farms partners with International Speedway Corp
March 15, 2016
by Bob Sims
Creekstone Farms launched a new partnership for the racing seasons.
ARKANSAS CITY, Kan.—USDA-certified beef and pork product supplier, Creekstone Farms, has announced its partnership with International Speedway Corporation (ISC).
Americrown Service Corporation, an ISC subsidiary providing catering and concession services will feature Creekstone Farms premium beef products at 11 of ISC’s 13 racetracks for the 2016 racing season. This will include onsite events and suite services.
“At Creekstone Farms, we strive to deliver superior quality products to every single one of our customers — and so does the ISC,” said Jim Rogers, vice president of Sales and Marketing for Creekstone Farms. “When they wanted to upgrade the quality and range of their offerings, we were more than happy to work together to achieve that goal.”
Fans will have a chance to win Creekstone beef and pork products in a national online sweepstakes as a result of the partnership. Also, fans will receive branded promotional items during participating motorsports events.
“Providing a premium product in hospitality areas is a given, but to serve our fans in the grandstands a superior natural beef elevates Americrown and establishes us as a standout,” said Rishi Nigam, vice president, Americrown Service Corporation. “We are proud of this new partnership with Creekstone and their ability to help elevate the offering and presentation for our guests.”
Owned by private investment company, Sun Capital Partners, Creekstone Farms Premium Beef LLC supplies Black Angus Beef, antibiotic-free Duroc Pork and other value-added products to top grocers and restaurants in the United States, as well as exporting to Europe, Latin America and Asia.