Denny's launches burger bash
Sept. 2, 2015
by MEAT+POULTRY Staff
Denny's is offering a Bourbon Bacon Burger as part of its Big Burger Bash promotion.
SPARTANBURG, SC – Denny’s is the latest casual dining chain to launch a burger-centric promotion which is good news for the 56 percent of consumers who say they eat a burger once a week. Denny’s has at least five days covered with its Burger Bash promotion running through Oct. 12.
The lineup of five premium, specialty burgers includes a new Bourbon Bacon Cheeseburger; Spicy Sriracha Burger; Bacon Slamburger; Bacon Avocado Cheeseburger; Double Cheeseburger; and the Classic Burger.
“Our #BigBurgerBash menu is a Denny’s-style celebration of our popular, high-quality burgers, combining bold new flavors and the finest ingredients to offer guests our best, and most inventive, burgers yet,” said John Dillon, Denny’s chief marketing officer.
The promotion also includes a contest which invites customers to follow Denny’s on Instagram and submit photos of their Denny’s burgers for a chance to win a $50 Denny’s gift card.