Oberto ups celebrity ante

by Meat&Poultry Staff
Share This:
Search for similar articles by keyword: [Snack], [Consumers]
SEATTLE – Former NFL all-pro linebacker, Brian Urlacher and Clint Dempsey, US Men's National Soccer Team and Seattle Sounders FC member, became the newest additions to Oberto America's PROtein campaign.
 
 
 Brian Urlacher

Urlacher and Dempsey will be featured in point-of-sale and other marketing materials. The Oberto America's PROtein campaign is a partnership between the jerky snack maker and elite athletes from a variety of sports. Louie Vito, four-time US Grand Prix snowboarding champion and celebrity trainer, Harley Pasternak are part of the Oberto America's PROtein campaign.

"Adding the support of Brian and Clint to our Oberto America's PROtein movement bolsters the brand's presence across more sports and brings our message to more consumers," said Greg Yahn, Vice President of Marketing for Oberto Brands. "This team of top athletes believes in inspiring people to get the most out of themselves by living active lifestyles and snacking better with All Natural Oberto Beef Jerky."

 
 Clint Dempsey

 
Urlacher is an eight-time all-pro linebacker who retired from professional football in 2012 after 13 seasons in the NFL. He currently is a football analyst for Fox Sports 1. Dempsey is a professional soccer player for the Seattle Sounders FC. He also is a member of the US Men's National Team and has served as captain of both teams.

Add a Comment
We welcome your thoughtful comments. Please comply with our Community rules.








The views expressed in the comments section of Meat and Poultry News do not reflect those of Meat and Poultry News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.