April 4, 2014
by Meat&Poultry Staff
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|The Blue Ribbon Angus Beef website includes recipes for consumers.
GREELEY, Colo. – Blue Ribbon Angus Beef has its own website, Greeley, Colo.-based JBS USA announced.
The company said BlueRibbonAngusBeef.com showcases JBS USA's premium Angus beef products. Blue Ribbon Angus Beef is produced at JBS facilities in Hyrum, Utah and Brooks, Alberta, Canada, the company noted. The company's Angus beef program includes USDA choice and Select products.
"Launching the Blue Ribbon Angus Beef website represents our commitment to provide high-quality products and service to our customers," said Alexandria Tyre, marketing manager at JBS USA. "The website provides the opportunity to engage with consumers about our high-quality Angus program while serving as an added selling resource for our customers.
"Consumers want a flavorful eating experience at a good value but many consumers are unsure about the variety of cuts and preparation options," Tyre added. "BlueRibbonAngusBeef.com is a new outlet providing dependable product information and fun recipes for consumers to try. The site also offers our retail and foodservice customers valuable tools and support to maximize the benefits of our Angus program."
JBS USA is a wholly owned subsidiary of JBS S.A., São Paulo, Brazil.