DIXON, Calif. – Superior Farms Pet Provisions launched a new beef chew for pets at the Global Pet Expo in Orlando, Fla.

The new pet chew is the latest addition to the company's product line-up featuring items made from lamb and venison. Superior Farms Pet Provisions produces natural lamb and venison pet treats and chews from facilities in the United States and New Zealand.

The company said 12 new SKUs are available for pet retailers and distributors, including: 6”, 9” and 12” straight beef pizzles; 6”, 9” and 12” twisted beef pizzles; 6” and 9” beef trachea; beef femur pipe; beef mammoth bone; beef bone with knuckle and beef bone with tendon.

“Adding beef items was an obvious fit to our popular lamb and venison pet treats and chews,” said Gary Pfeiffer, President of Superior Farms Pet Provisions. “Customers really asked us to do this. They appreciate that we provide verified sourcing and control everything in the process from procurement, drying, packaging and distribution.”