DENVER – The Cattle Industry Convention and the National Cattlemen's Beef Association (NCBA) will release a smartphone app for the 2014 tradeshow scheduled for Feb. 4-7 in Nashville. The app will be available for iPhone, Android and Blackberry devices.
Cattle Industry Convention & NCBA Tradeshow features a complete list of exhibitors, sessions and speakers, including a map of the show floor. Sponsors can display marketing materials in a pdf format, along with text alerts and tips about using the app. Users can also use the app to search for activities while in Nashville.
Additional features include trade show contacts and exhibitor descriptions, profiles of meeting activities and a place for users to take notes. The social media component of the app will connect attendees using #BEEFMEETSocial. BEEF magazine developed the app, which is sponsored by Zoetis with additional support by AgriLabs.