Three Jerks enter gourmet jerky category

by Meat&Poultry Staff
Share This:
Search for similar articles by keyword: [Retail]
LOS ANGELES — Make way for the 'Jerks'.

What started as a Kickstarter crowd funding campaign in July became a bona fide business with a line of gourmet beef jerky products. Three Jerks Jerky is made from 100 percent filet mignon and free of nitrates, nitrites and monosodium glutamate (MSG).

"Filet mignon creates in incomparable piece of beef jerky because it is innately more tender and buttery than any other cut, while being the leanest piece of meat available," said Jordan Barrocas, co-founder of Three Jerks Jerky. "The difference is noticeable and after eating Three Jerks Jerky it's tough, no pun intended, to eat any other brand."

The line currently features three flavors: Original, Memphis BBQ and Chipotle Adobo. The products are available at and in Eataly NYC, a high-end food market owned by celebrity chefs Mario Batali and Lidia Bastianich, and Joe Bastianich. The 'Jerks' plan to expand distribution to include gourmet markets, specialty food stores, full service catering companies, hotels and restaurants/bars.

"We are excited to share a gourmet product with a country that is hungry to upgrade an American staple," said Daniel Fogelson, co-founder.
Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.



The views expressed in the comments section of Meat and Poultry News do not reflect those of Meat and Poultry News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.