Farmland, Boulevard Brewing launch beer brat
April 5, 2013
by Meat&Poultry Staff
KANSAS CITY, Mo. – Farmland Foods and Boulevard Brewing Company, both Kansas City, Mo.-based companies, have created two new products, Boulevard Pale Ale and Unfiltered Wheat Beer Brats.
The new brats are made with high-quality USDA-inspected cuts of domestic pork and Boulevard’s two most popular brews, Pale Ale and Unfiltered Wheat Beer. The beer brats will be available at local grocery stores, select bars and restaurants, and at both Boulevard Grills and the all-new Farmland Grill inside Kaufmann Stadium, home of Major League Baseball's Kansas City Royals.
“At Farmland we have a lot of passion for producing high quality pork products and we’re excited to partner with another Kansas City-based company who also has a passion for what they do every day,” said Brendan Smith, vice president of Marketing. “Boulevard’s unique, flavorful brews and Farmland’s tender, high quality brats bring together two of Kansas City’s favorites. We couldn’t imagine a better partnership to serve up new possibilities for summer grilling.”
“This project with Farmland was a home run from the beginning,” said Jeremy Ragonese, director of marketing for Boulevard. “A company with strong local roots combined with a commitment to making premium products makes a perfect complement to our beers, and a brat made with craft beer is something we know our employees, along with beer lovers throughout the region, will be excited to enjoy all Summer long.”