Alltech to offer beef, poultry products
May 22, 2012
by Meat&Poultry Staff
LEXINGTON, Ky. – Alltech, an animal health and nutrition company, is entering the food manufacturing business starting with beef and poultry products that will be released under the Lyons Farm brand. The announcement came from Dr. Pearse Lyons during the company’s 28th International Symposium. Dr. Lyons is the president and founder of Alltech.
Lyons Farm poultry and beef products will be produced from animals that are on Alltech’s feeding program. It will be free of growth hormones and antibiotics, according to the company.
“Lyons Farm is really exciting because it is a tremendous opportunity for us to share our passion for naturally improving health and nutrition for both animals and consumers. These are results you can literally taste — the meats are more tender and juicy,” Lyons said.
Lyons Farm will encompass Alltech’s all-natural beef, Alltech Angus, which is currently available in 150 restaurants and retailers in Lexington and Louisville, Ky., and Cincinnati, Ohio. In a recent survey of customers, 93 percent reported that they will purchase Alltech Angus again. Poultry will be released soon with other food products to follow, according to the company.
“This isn’t just about meat, it’s about food,” Lyons said, “and it’s about providing premium products for consumers and their families; beef and poultry are just the first steps. We want to expand and add new products that meet the consumer’s desire for great, healthy and nutritious food.”
Lyons Farm brand products will be available beginning this summer online, in restaurants and at retailers throughout the central Kentucky area.