NCC appoints VP Communications

by Meat&Poultry Staff
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WASHINGTON – Tom Super has been appointed vice president of communications for the National Chicken Council, NCC President Mike Brown announced. Super has more than 12 years of experience in strategic communications, public policy, politics and meat and poultry issues management.

For the last three-and-a-half years, Super was employed at the American Meat Institute, where most recently he served as vice president of public affairs. In this capacity, he handled press relations and media outreach, planned and executed communications strategies around AMI’s legislative and regulatory priorities and supervised social media efforts. He also managed the daily operation of the National Hot Dog & Sausage Council. Prior to being appointed vice president, Super served AMI as senior director of media outreach.

“Tom brings with him tremendous enthusiasm for the industry and more than a dozen years of communications experience in policy, politics and animal protein advocacy,” Brown said. “He is an outstanding addition to the NCC team, and with his experience, Tom will quickly become a valued resource to NCC members.”

Prior to joining AMI, Super spent six years at Greener and Hook LLC, a Washington-based strategic communications consulting firm where his focus was on planning and executing communications strategies and delivering strategic communications and media relations counsel to corporations, trade associations, ad-hoc organizations, non-profits and political candidates at the local, state and federal levels.

Super also served three years on Capitol Hill preceding his tenure at Greener and Hook, as a press assistant and legislative aide for United States Senator John W. Warner (R-Va.). A graduate of Washington & Lee Univ., in Lexington, Va., Super earned his Bachelor of Arts degree in public policy.
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