Partnership to benefit beef producers
Feb. 1, 2011
by Bryan Salvage
SAN FRANCISCO – Innovative Food Strategies and SignalDemand have forged a partnership in which they will bring to market predictive analytics targeted to the needs of ranchers and the beef producing industry. Terry Stokes, Innovative Food Strategies CEO and former CEO of the National Cattlemen's Beef Association, has worked with SignalDemand to define the GridCaster solution, which is now available.
The partnership intends to enhance the way beef producers make decisions on marketing programs, enabling ranchers to improve their profitability and long-term financial performance. GridCaster provides beef producers with the samd mathematics and forecasting tools available to beef processors, retailers and food distributors, according to a news release.
"This partnership will provide best-in-class software bringing sophisticated mathematical models and deep industry expertise to the cattle market," said Mike Neal, CEO and founder of SignalDemand. "Our combined solution will increase collaboration across the food value chain and will have a significant positive impact on our customers' bottom lines."
"GridCaster is a tool beef producers can use to make important marketing decisions and to get the best possible price for their cattle," said IFS’s Stokes. "We are excited about our partnership and the positive impact it can have for beef producers.