CAB, John Soules Foods partner on new products

by Meat&Poultry Staff
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WOOSTER, Ohio – The Certified Angus Beef (CAB) brand is making its first foray into the frozen food aisle with a new-product rollout from John Soules Foods Inc. The Tyler, Texas company introduced the CAB Carne asada, flame-broiled steak strips and thinly sliced beef steaks.

“Consumers seek the best possible quality beef that can be prepared in minutes,” said Mark Soules, co-CEO of John Soules Foods. “These Certified Angus Beef products are the best in the category. They are cooked on real flame broilers, not steam cookers, giving consumers a flavorful alternative to chicken.”

Both fully cooked beef products can be used as an ingredient in a variety of dishes and are marketed as gluten and MSG free.

“These restaurant-quality products meet consumers’ needs for convenience and bold flavor profiles,” said Brett Erickson, the brand’s director of value-added products. “The Certified Angus Beef brand’s fine quality adds a burst of true beef flavor to every meal.”
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