Seaboard finalizes Butterball purchase
by Meat&Poultry Staff
GOLDSBORO, NC – Maxwell Farms LLC and Seaboard Corporation have finalized the purchase of Butterball LLC from Murphy-Brown LLC. As a result, Maxwell and Seaboard are now equal ownership partners of Butterball LLC.
“We are pleased to have concluded the purchase of Butterball, the strongest brand in the turkey industry, and to now be partners with Seaboard,” said Walter Pelletier, president of Maxwell Farms LLC. “The Butterball brand has a bright future ahead, and we look forward to working with Seaboard to continue to build the Butterball legacy.”
This purchase follows the execution of the agreement initiated by Murphy-Brown LLC in March 2010.
“Butterball is an iconic brand name in the United States, representing superior quality, outstanding value and excellent customer service,” said Steve Bresky, Seaboard’s president and CEO. “We look forward to our participation with the Butterball management team and the Maxwell group and bringing additional value to this great company.”