Perky Jerky, Richard Petty Motorsports team up
October 11, 2010
by Bryan Salvage
CONCORD, N.C. – Perky Jerky, an ultra-premium brand of jerky, has entered into a multi-year deal with the Richard Petty Motorsports team as its official jerky. Perky Jerky has also been named the official jerky of the 2011 DAYTONA 500 and all International Speedway Corporation (ISC) race tracks.
Through this partnership, race fans can sample Perky Jerky at all NASCAR events held at ISC tracks throughout the country. Perky Jerky will also be served as the exclusive jerky at all the vending and concession stands at every ISC venue.
“This is an exciting opportunity for Richard Petty Motorsports to expand our great group of sponsor partners,” said Foster Gillett, managing partner and team owner. “Perky Jerky is a new brand that sees the value of a NASCAR partnership and it is certainly exciting to have them enter into the motorsports arena with our team.”
“We are very pleased to be able to bring a new sponsor into the mix,” added Richard Petty, team owner and NASCAR Hall of Famer. “We have a lot of good momentum going into next season and adding Perky Jerky is a big part of that.”
To read Meat&Poultry’s previous coverage of Perky Jerky, click here: http://bit.ly/bViVu8