Sadler's targets tailgaters with new brisket product

by Meat&Poultry Staff
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FRISCO, TEXAS – Sadler's Smokehouse Ltd. has launched a new Tailgate-Ready Beef Brisket designed for heating on the grill.

“Just in time for tailgating season, our new fully cooked Tailgate-Ready Beef Brisket offers everything a barbecue-loving tailgater wants - great taste, convenience and value,” said Greg Klein, executive vice president of marketing.

Accompanied by instructions for heating on the grill, the pre-sliced briskets are retail-priced at $7.99 per lb. with each package weighing about 2.5 lbs. Sadler's Products are available in the refrigerated section of retail grocery and club stores throughout the U.S.
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