Buffalo Wild Wings to expand in Canada
August 18, 2010
by Bryan Salvage
MINNEAPOLIS – Buffalo Wild Wings plans to expand into the Canadian marketplace under a five-year plan that will result in more than 50 company-owned and franchised restaurants opening throughout the country. Southern Ontario will receive the first two locations slated for spring 2011. Thirty more sites in Ontario are planned and locations are currently being scouted.
The company plans to expand in B.C., Alberta, Manitoba and Saskatchewan as part of its five-year plan. Following this, Buffalo Wild Wings says it will head east toward Quebec and the Maritimes.
“The Buffalo Wild Wings experience is truly unique – from our always fresh, never frozen wings to our signature sauces and our true passion for sports. We believe Canadians’ passion for sports and chicken wings is a great fit for us and is ideal for our first international location,” said Sally Smith, president and chief executive officer.
During the past 12 years, the U.S. operation of Buffalo Wild Wings has grown from 35 to 680 stores.
The expansion will add more than 3,500 jobs to Canada with each restaurant looking to hire between 50 to 75 employees. Recruitment for restaurant managers is already underway and a job fair is expected to be announced in the coming months.