Burger King launches Buck Double sandwich
April 22, 2010
by Meat&Poultry staff
MIAMI – Burger King Corporation has nationally launched its new Buck Double sandwich, which includes two flame-broiled beef patties among other ingredients for $1. Now available on the BK Value Menu, BK markets the new item as having more beef than McDonald’s McDouble.
“The Buck Double sandwich further strengthens our value- menu offerings and reinforces our brand’s commitment to provide our restaurant guests with new, great-tasting flame-fresh products at an affordable price,” said Mike Kappitt, chief marketing officer, North America, Burger King Corp.
The Buck Double sandwich joins other BK Value Menu items, including the Whopper Jr. sandwich and Spicy Chicken’N Crisp sandwich.