Healthy Choice launches 11 frozen entrées
January 27, 2010
by Bryan Salvage
OMAHA, NEB. — Healthy Choice, a ConAgra Foods brand, has introduced 11 new frozen meals for its Cafe Steamers, All Natural Entrées and Select Entrées product lines. These products are now available at grocery stores nationwide.
"Healthy Choice is all about making great food with healthy ingredients,” said Jonathan Gray, manager of research and development, ConAgra Foods. “We are not giving consumers 'diet food,' but rather delicious food — packed with protein, fiber, whole grains and antioxidants and free of any preservatives — that is intended to be a part of a healthy and balanced lifestyle."
First in kicking off the line extensions is the introduction of Mediterranean-inspired flavors to Healthy Choice Cafe Steamers. These products feature ingredients such as whole grain pasta, 100% extra virgin olive oil and garden-ripe vegetables, freshly cooked in the patented DuoTray Steam Cooker. Building on the popularity of the Grilled Basil Chicken recipe, new Mediterranean varieties include Balsamic Garlic Chicken, Grilled Vegetables Mediterranean and Lemon Garlic Chicken and Shrimp. The introduction of Chicken Pad Thai adds one new Healthy Choice Asian Inspired Cafe Steamers product to the line.
Four new varieties of Healthy Choice All Natural Entrées are now being offered, which feature contemporary, chef-created recipes. These meals have vegetarian and meat-free options for consumers looking to eat less meat on a day-to-day basis. New varieties include Tortellini Primavera Parmesan, Lobster Cheese Ravioli, Roasted Red Pepper Marinara and Creamy Basil Pesto.
New varieties of Healthy Choice Select Entrées feature whole grains, protein, fiber and ingredients such as pineapple, black beans and corn. New products include Pineapple Chicken, Ravioli Florentine Marinara and Spicy Caribbean Chicken.