Whataburger brings sweet, heat
July 6, 2016
by MEAT+POULTRY Staff
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Whataburger's Sweet & Spicy Bacon Burger is back by popular demand.
Whataburger has returned its Sweet & Spicy Bacon Burger to its menus for the summer.
The San Antonio, Texas-based chain launched the sweet, spicy and savory offering in the summer of 2015. Since then, the company’s Facebook and Twitter pages have been a sounding board for fans of the limited-time offering. Some of the comments include:
• @Whataburger, are you ever going to bring back the Sweet & Spicy burger? – Justin C.
• Hey @Whataburger, pls bring back the Sweet & Spicy Bacon Burger…literally the best burger I’ve ever had & I’m crying bc I can’t have it. – MaryAnna
• Dear @Whataburger, please bring back the Sweet & Spicy burger. It’s all I think about. – Emily
Whataburger credits the balance of sweet and spicy flavors for the burger’s popularity. The Sweet & Spicy is topped with bacon, grilled onions, Monterey Jack and American cheeses, Whataburger’s original mustard and the company’s Sweet & Spicy Pepper Sauce.
“This combination of ingredients makes a really unique and great tasting burger, and we’re pleased to serve it up again to our fans who’ve been asking us to bring it back,” said Rich Scheffler, vice president of marketing and innovation.