Feb. 3, 2016
by MEAT+POULTRY Staff
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Little Caesars Pizza's Bacon Wrapped Crust DEEP!DEEP! Dish pizza was one of the highest rated products in 2015, according to Datassential.
Pizza fans who also love their bacon are in luck, Little Caesars Pizza is bringing back its popular Bacon Wrapped Crust DEEP!DEEP! Dish pizza. The pizza is an 8-corner deep dish pizza wrapped in over 3 ½ feet of whole strips of thick-cut, crispy bacon, and then topped with pepperoni and even more chewy pieces of savory bacon goodness.
Little Caesars was the first quick-service restaurant to offer a pizza with a bacon wrapped crust. As of Feb. 1, the Bacon Wrapped Crust DEEP!DEEP! Dish pizza is available at all US Little Caesars restaurants for a limited time.
“The Bacon Wrapped Crust DEEP!DEEP! Dish pizza is a terrific example of what Little Caesars does well across its entire menu and what customers love: value, convenience, and quality,” said Edward Gleich, senior vice president of global marketing. “We take our Detroit-style deep dish pizza and surround it with a beautiful wall of meaty bacon to create a smoky, crunchy masterpiece. It’s no surprise that customers emphatically asked us to bring it back, and we’re very excited to offer it again to satisfy bacon-lovers everywhere.”
According to Datassential, a food industry market research firm, Bacon Wrapped Crust DEEP!DEEP! Dish pizza’s debut made it one of the top-ranking products with over 1,000 new products introduced in 2015, and one of the highest rated products among the more than 7,000 ever tested.
When first initially rolled out this past winter, it was slated to be available on menus until the end of April, but due to popular demand, was offered through the end of May. Since then, customers started making requests to have Little Caesars bring it back, according to the company.
The Bacon Wrapped Crust DEEP!DEEP! Dish pizza is priced at $12 plus tax at participating locations.